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Pay-Per-Click Search Advertising Comes First

There are a variety of advertising options available to online business owners small and large. There’s traditional banner advertising, text ads of both static and contextual varieties, popups and popunders, layer ads and pay-per- click search engine advertising.

For just about … Read more…

How to Get a Blog on the Internet

Of all people in the world I was easily one of the most pessimistic about computers, the Internet and now that I even know they exist-blogs. I think blogs are pretty cool but I never thought I could have one. … Read more…

Search Engine Optimization that Works in the Long-Term

Search engines are constantly tweaking their ranking algorithms and when that happens some pages lose their top ranking positions. One such event was the infamous Florida Update. Many pages were practically kicked-out of the top 1000 pages for competitive keywords.
… Read more…

Website Marketers Enemy No. 1

There comes a time in your efforts to market your website that you realise that it’s no longer enough to tell your family and friends to visit your website - you need to get some people who will pay you … Read more…

How To Use Banner Ads Effectively

It’s no big secret that banner ads have become less effective than text links over the years. This phenomenon is called “banner blindness”. Banners were so ubiquitous in the early years of the Internet that users simply began to ignore … Read more…

The Nuts And Bolts Of Traffic Exchanges

Traffic Exchanges. What are they? How do they work? What do they do?

First of all, a “Traffic Exchange” is exactly that, a way to exchange traffic, a way to get visitors to your site. This happens by you visiting sites, … Read more…

Are you Linkbaiting the right Audience?

Last summer, I was asked for my personal definition of the term “linkbait.”? In a column titled Link Bait Kool-Aid, I wrote that linkbait was “more or less anything you create anywhere on the web … Read more…

How is Google Policing Click Fraud?

How is Google Policing Click Fraud?

Click fraud continues to be an issue for search engine advertisers, despite Google’s claims that it is a negligible and self-correcting problem. Can we really trust Google to be telling the truth? … Read more…

Googled

The Internet may have started as the fervent brainchild of DARPA, the US defence agency - but it quickly evolved into a network of computers at the service of a community. Academics around the world used it to communicate, compare … Read more…

Using This One Simple Word Helped Triple My Sites Profits

This article is very important.

In fact, the chances are it will give you more sales from your website. Now I’m not suggesting you’re low on sales but we could all do with more sales right?

I first started using this word … Read more…